‘CSI’ Adopts New Strategy To Battle ‘Grey’s’

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Back in March when CBS caught wind of ABC’s scheduling change for Grey’s Anatomy, they say down to creatively talk about Season 7 of CSI. “The producer’s really started challenging themselves,” says CBS Entertainment President <font color=yellow>Nina Tassler</font>.

A couple of the strategies that were created came out in the two-part season opener, “Built to Kill.” The first of which is the creation of serialized storylines. The storyline involving the painstaking miniature model of the crime scene is one that involves a serial killer and will last at least through the middle of the season.

Another strategy is the use of stunt casting. <font color=yellow>George Eads</font> (Nick Stokes) and <font color=yellow>Marg Helgenberger</font> (Catherine Willows) swayed to a performance by <font color=yellow>John Mayer</font> in the season opener. Last week, <font color=yellow>Danny Bonaduce</font> and <font color=yellow>Sean Young</font>, both known for dramatic personal and professional lives, were cast as a murdered rock star and his ex-wife.

These strategies are employed to keep the show fresh, in order to compete with it’s sexy night time soap rival. However, long time fans needn’t worry that the changes will ruin the show they love. Executive producer <font color=yellow>Naren Shankar</font> says the writers understand the unusual chemistry of CSI and may refine the formula, but won’t alter it. “Shows often, I think, make the mistake when they try to change their DNA, for lack of a better term. … When you start trying to change what a show is, in response to what may or may not be on or what you think other people may or may not want, it’s almost always a mistake,” say Shankar.

To read more, head over to Orlando Sentinel.<center></center>
 
The dancing scene was cute, but I don't think it had anything to do with the show's quality. I also don't think the big guest stars helped. I'm starting to get bored with the Izzy case. CSI doesn't need to change itself to compete with Grey's. What it really needs is get back to what it was in the early seasons, emphasize its OWN characteristics and keep the quality. Unfortunately none of these are seen these days. There's so much for them to do to prove they have made the right choice. Good luck to them.
 
“Shows often, I think, make the mistake when they try to change their DNA, for lack of a better term. … When you start trying to change what a show is, in response to what may or may not be on or what you think other people may or may not want, it’s almost always a mistake,” say Shankar.


does he see the irony in his statement?
 
I'm confused here, I thought they're not changing anything, they will stick with Scienceist story or somthing. They don't need to beat Grey's. They already number 1 show.
 
coolcatz said:
“Shows often, I think, make the mistake when they try to change their DNA, for lack of a better term. … When you start trying to change what a show is, in response to what may or may not be on or what you think other people may or may not want, it’s almost always a mistake,” say Shankar.


does he see the irony in his statement?
LMFAO. I hope he's talking to himself.

What it really needs is get back to what it was in the early seasons, emphasize its OWN characteristics and keep the quality. Unfortunately none of these are seen these days.
And I do agree with you EricaSJ. Why try to compete with MerDer when they could concentrate on writing riveting, mind-boggling cases of the same caliber as the episodes we loved in the early seasons.
 
i dont think csi is necessarily losing views to greys, theyre just losing viewers period. people complain that they dont want csi to turn into a prime time soap opera with all the lovey dovey stuff, but thats exactly what greys is, isnt it? why would people say thats not what they want in one show, but will abandon that show to go watch it in another? greys had a strong audience, and maybe now a bunch of people who were interested in it are able to see it now that it has a better time slot.
its pretty presumptious to assume once your show has reached number 1 itll be there forever, new shows come and go, some are good but some are bad. it was only a matter of time before the right show came along to knock csi off the top.
i think the writers should just stick to what they do best, or used to do. dont worry about the competition, stay true to the show and the fans will appreciate it :)
 
I dont think they need to change anything, its nice when they touch on the personal lives of the cast but they never reveal to much which is always good because it keeps you wondering whats going on. I think they should just stick with the way it is.
 
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